Some maths for you: There are about 7 billion humans living on our planet. Every ninth of them doesn’t have enough to eat. So that’s 795 million. 100 million are children. Ten times as many people own a smartphone – so that makes two billion. Question: How much does it cost to feed one meal a day to a starving child? Doesn’t make sense? Oh yes it does and the answer is 40 cents. ShareTheMeal is an initiative of the UN World Food Programme (WFP), the largest humanitarian organisation fighting hunger. The idea is as simple as it is ingenious. ShareTheMeal shares mini donations via its app und converts them straight into meals for starving children. And this is how that works: download the app onto your Apple, Android or Amazon phone and the next time you’re having brunch, lunch or dinner, just remember to share your meal with a child in, for example, Lesotho, Africa. One click in the app, done. It’s like giving a tip, but has much more impact. The United Nations World Food Programme takes care of distributing the food for you. And the best part is that all costs for administration, transport, marketing and logistics are already taken care of, so 100% of your donation actually make it to the plate. The app is made in Berlin and is starting in Germany, Austria and Switzerland initially. Current status just now was at 9,230,983 shared meals already. Trend: Rapid! Conclusion: It works. Hunger is the largest health risk world wide – bigger than AIDS, Malaria and Tuberculosis put together. It is our moral, societal and yes, economic duty to get a grip on this solvable problem. Hiding is not an option. It has never been this easy.
ShareTheMeal | free of charge | App Store| Google Play Store | Amazon