Claudia Fischer-Appelt


The 2 Minute Interview

When Claudia Fischer-Appelt has a creative black out and needs fresh ideas, she has a cold shower and plays a round of skat. No hang on, she goes for a run along the Schlei, fights off giant ducks with a piece of chocolate and then goes and has a drink with them. God help us! We’re lost and highly recommend you read for yourself what one of Germany’s most creative women has in store and to say – to her 18-year old self, about perfect parents and about Karl Anders. That’s the name of her new agency, her “circle of power”, with which she indulges in only taking on meaningful projects that are, above all, fun! „The Brain Runs on Fun“ is her motto and you really can tell. Last weekend, we finally met in person. She was one of the jurors at our Berlin fashion Film Festival. And we promised her that we would in no way whatsoever mention her bank apprenticeship.

Name: Claudia Fischer-Appelt
Age: 39 for ever
Home: Hamburg
Profession: Designer
Show size: 36
Favourite brand: Henrik Vibskov

Why is Karl different?
Karl says what he thinks, takes a risk here and there and always has a clear opinion. And he wants to keep on doing things for the first time.

The best advert of the last 12 months:
Can we agree on the best design? Then there is one clear favourite for me: The corporate identity for the NRW Forum by Kessels Kramer from Amsterdam. Brave appearance, excellent graphic design, good humour. An awesome implementation of the idea of the imperfect, fluid, variable… simply great!

Are there perfect parents?
In my opinion, there are always parents who want to be perfect. That’s why I used to encourage those kind of parents to be a little more relaxed. Nowadays I answer with
Nam June Paik: „When too perfect lieber Gott böse“.

You meet your 18-year-old self. Which advice would you give yourself?
Take your pleasure more seriously!

Which problem would you like to solve?
I get so annoyed when the old go on and on nagging about the young, I’d like to solve that!

Your missing a bright idea – what do you do?
A run. Some Chocolate. A drink. In that order.

Who do you admire?
People who form something incredibly creative and keep on re-inventing themselves, like Marina Abramovic, for example.

Tell us a magical place, anywhere in the world:
There’s a running track alongside the River Schlei by Riesby: Through the forest along the water. It feels like running through a fairy tale.

What are you no good at?
I’m really bad at remembering names. Horrible. But I can remember a face for the rest of my life!

Which piece of art would you like to own?
A light box from Thomas Hirschhorn, the one with the taped-on shoulders.

Would you rather fight a duck the size of a horse or a hundred horses the size of a duck? Awesome question, I had to give that a good think and check my fighting techniques. I think I would take on the giant horse-duck, piece of cake!

What would you cook for us if we came to visit you?
Oh dear, I can’t cook at all. With the exception of simple children’s meals I have never been able to achieve anything in that area, just the shopping already gets me in knots. But because I really love eating really well, I would order Japanese for us.

What are you afraid of?
Something happening to my kids.

When was last time you tried something new and what was it?
I like trying new things as long as it’s not bungee jumping or something like that. I tried surfing in March. And playing Skat, but that drove me crazy – so I don’t think I’ll be doing that again. I wanted to try having a cold shower every morning, but under the shower I remembered I’d already tried it and it just wasn’t for me.

What should no one know about you?
Somebody already spilled the beans on my bank apprenticeship recently. I’m not telling any more secrets :)

Which question should we have asked?
The one about my favourite band.

Last words:
The brain runs on fun.

Photo: Anders Tellerraas

Kategorien: People | Autor: | Datum: 09. Juni 2016 | Tags: , , , , , Keine Kommentare

Nina Klein



Nina Klein

The 2 Minute-Interview

Nina Klein is a real whizz kid. A stylist at heart, she started her own agency and earned universal fame, then launched a jewellery label and recently created her very own app. What?! Exactly. It’s about time to ask Nina some serious questions about her workload – on a friendly basis, of course. After all, she is part of our highly appreciated clientele and therefore practically family. Fun fact: Our dear senior PR expert Nina Z. got married a while ago. Her new surname: Klein. Confused? That’s what we thought.


Name: Nina Klein
Age: 45
City: Berlin
Job: entrepreneuse and business coach for women
Shoe size: 42
Favourite time of day: Any time after 8:00 am.

Agency, jewellery label, and now an app – trouble making up your mind or what?
Definitely not. The combination is what makes every day exciting. The different stages of all of my projects and companies keep me curious and on my toes, and help me to stay humble. This way all of my companies can benefit from each other as well.


What is your definition of beauty?


What do you see when you look in the mirror?
Most of the time, I see a person full of zest for life.


The Queen invites you to tea – what do you wear?
I would consult one of my stylists first. Or I’d decline. Tea with the Queen…hmmm… I’d prefer tea with Charles…


Your three most important tools?
Mobile, laptop, mascara.


What is your definition of success?
Being able to earn money with what you’re good at and really like doing. Or the moment everything just falls into place just like you had planned in the beginning – when it was still an idea.


What are you currently struggling with?
With the cold in Berlin and with the fact that this year, I won’t be opening a pop-up office in the sun for my agency in February but during autumn instead.


What should everyone have done in his or her life at least once?
Paragliding from Lion’s Head in Cape Town.

What is your favourite place in Berlin (besides your home)?
My secret little garden – right around the corner from my place. No one is ever there at the weekends!


With whom would you like to go out for gin&tonics?
Bobby Dekeyser.


If we visited you at home, what would you cook for us?
Käsespätzle (cheese spaetzle) – or quinoa with spinach, peas and Shitake mushrooms.


What would you do if you were afraid of absolutely nothing at all?
Already live in the sun by the sea.


If you could change the world, where would you start?
Find a solution for the still existing hunger in the world.


What should no one know about you?
That I know almost every „Sex and the City“ scene by heart.


Which question should we have asked?
Whether I use my new app climbr productivity myself, or when the new Charity Collection by Nadja Auermann for my jewellery label Besafeangel will appear or where am I going to open a pop-up office for my agency this year?


Last words:
It’s all a matter of intention.




Kategorien: People | Autor: | Datum: 27. Januar 2016 | Tags: , , , , Keine Kommentare